Communications Digital Experience & CMS Specialist

The Company

Verisure is the leading European provider of professionally monitored security systems with 24/7 response services.  We currently protect over 6 million families and small businesses across 18 countries in Europe and Latin America.  Our mission is to provide our customers with peace of mind by protecting what matters most to them.

With over 35 years of experience and innovation, Verisure is known for category-creating marketing, sales excellence, innovative products and services and customer-centricity.  Thanks to a strong focus on high quality, our customers are amongst the most satisfied and loyal in our industry.

We have had some of the strongest double-digit growth and retention rates globally in consumer services, demonstrating our exceptional service levels and strong value proposition to our customers.

About the Role

At Verisure, we are looking for a proactive and detail-oriented Digital Experience & CMS Specialist to manage, optimize, and continuously improve our corporate website.
 

You will ensure that our corporate digital presence delivers an outstanding brand experience through high-quality content, intuitive design, and data-driven insights.

Based in Madrid, this role combines content management (via Drupal CMS and WYSIWYG editors), web analytics (GA4, GTM), and technical knowledge of HTML/CSS to ensure that every page performs well in both user experience and business impact.

Key Responsibilities

• Corporate website project management along with the team lead.
• Manage and update content on our corporate website using Drupal CMS and Bootstrap-based templates (N1ED).
• Create and maintain new pages aligned with corporate brand and communication objectives.
• Ensure web structure, menus, and tagging remain SEO-friendly and accessible.
• Implement and maintain tracking through Google Tag Manager and Google Analytics 4, defining events, conversions, and dashboards.
• Collaborate with a variety of stakeholders, e.g., Comms, Marketing, Design, Investors Relations, and ESG and Development teams.
• Analyse user behaviour and site performance to recommend actionable improvements.
• Coordinate with developers for technical maintenance and feature deployment.
• Maintain documentation of content workflows, tagging standards, and analytics configurations, as well as titles and meta description creation.

Required Skills & Qualifications

• C1 English level (Spanish or additional European languages are a plus).
• Bachelor’s degree in Marketing, Digital Communications, or Web Design/ Development.
• 3+ years managing web content through Drupal or other major CMS (WordPress, Sitecore, AEM).
• Understanding of HTML, CSS, and Bootstrap-based layouts.
• Excellent fit with Verisure DNA, as well as strong organization, prioritization, and communication skills.

Preferred Qualifications

• Experience managing multi-language or multi-market websites.
• Familiarity with A/B testing and UX optimization tools.
• Basic understanding of JavaScript and dataLayer logic.
• Strong experience with GA4 and GTM, including custom events and performance dashboards.
• Working knowledge of SEO principles and accessibility standards.

Strong fit with our Company DNA

Passionate in Everything We Do: Our people bring a contagious energy and a sense of urgency that is unmistakable. We create a vision and inspire others around that vision with full engagement and focus. We are all-in, and we love what we do.

Committed to Making a Difference: We are courageous, we deliver what we promise through hard work and resilience. We make a difference, through operating with discipline and doing what is needed. We are hands-on, and we aren’t afraid to get into the detail. We deliver results and we execute with excellence.

Always Innovating: Our people make the impossible possible; it’s a continuous state of mind. We are purpose-driven, curious and we challenge the status quo. We believe good ideas travel, we share and reapply. We take smart risks, and we are not afraid to fail. We believe innovation can be big or small.

Winning as a Team: We are determined to become number 1, and to do that we need to listen to one another, collaborate and work together. We play our part, fueled by a winning attitude and a fighting spirit. We celebrate our successes. We play to our strengths and our diversity to deliver even better outcomes, while developing and supporting one another. We believe that together we go further, and that nothing is impossible.

With Trust & Responsibility: Our people take responsibility for the people we protect. We are accountable and reliable. We role model operating with integrity. We trust and empower one another to do the right thing, always. We deliver on our promise through world-class expertise and meticulous know-how. And, we do this with humility while being honoured to play such an important role in society.

Diversity, inclusion, equity, and belonging at Verisure

At Verisure, we are committed to fostering a diverse and inclusive workplace, recognising that diversity of thought and background only makes our teams stronger and more innovative. We reject all forms of discrimination and bias, and we believe in access to opportunities for everyone, regardless of gender, age, disability status, race, sexual orientation, or any other status.