The purpose of the contract is to support EU Delegations to communicate on the EU’s role in the world (EC priority "A stronger Europe in the world") and specifically on Global Gateway and the EU’s International Partnerships portfolio.
EU Delegations have an important role in communicating the EU’s partnership offer in partner countries. Public awareness of the EU’s leading role remains low. Set within the EU’s policy frame, EU Delegations must step up their efforts to communicate on priority topics which matter to target audiences.
CONTRACT OBJECTIVE
DG INTPA plays an active role in supporting EU Delegations, through strategic guidance and hands on support to digital campaigns and other content in partner countries.
In order to reinforce EU Delegations’ strategic communication on the EU’s role in the world, DG INTPA requests the following critical specialist services:
TASKS/REQUIRED SERVICES
The service providers will be part of the DG INTPA Political Strategy and Delegation Support team. Service providers are not required to be based in Brussels. Occasional travel may be required to INTPA partner countries or other locations for punctual missions. Reimbursable budget is foreseen for this purpose.
The services are to be provided as Time and Means and the relevant service providers will work as proximity service providers (PXE) to facilitate the work of the Political Strategy and Communication unit.
The immediate target audience of the services are EU Delegations across INTPA regions (Asia-Pacific, Africa, Latin America and the Caribbean). In turn, EU Delegations will communicate with a wide range of target audiences - both specific (e.g., journalists, stakeholders) and general (e.g. young people) in partner countries.
The service providers will be the primary focal point to support EU Delegations in the region, and ensuring information flows between the Directorate-General, other DGs, Cabinets and external contacts. The service providers will be primarily responsible for supporting EU Delegations to design, implement and evaluate communication campaigns. As requested, they will provide more general support to the Political Strategy and Communication unit, in the preparation of meetings, seminars, trainings, briefings, etc.
The 7 profiles will have the same requirements in terms of knowledge and competencies. However, language requirements vary in order to take into account the requirements of EU Delegations across the EU’s partner countries.
DESCRIPTION OF THE TASK
Provide targeted technical assistance to support EU Delegations design and implement strategic communication activities, as part of the DG INTPA Political Strategy and Delegation Support team:
Nature of the tasks
Knowledge
Competencies
Working at ICF
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