AMB Sports & Entertainment

Manager, Retail Operations & Merchandise

Mercedes-Benz Stadium Full time

AMB Sports & Entertainment is a subsidiary of AMB Group LLC, and is comprised of the National Football League’s Atlanta Falcons, Major League Soccer’s Atlanta United FC and Mercedes-Benz Stadium.

Atlanta Falcons

The Atlanta Falcons are a professional American football club and member of the National Football League (NFL).  The team’s headquarters and practice facility are located on a 50-acre site in Flowery Branch, Georgia.  The Falcons’ NFL expansion franchise was awarded in 1965 and acquired by current owner Arthur Blank, co-founder of Home Depot, in 2002.  Under Blank’s leadership, the Falcons have become one of the League’s premier teams on and off the field.

Mercedes-Benz Stadium

Mercedes-Benz Stadium is the new home of the Atlanta Falcons and Atlanta United and opened for its first events in August 2017.  The stadium is also host of numerous other sports and entertainment events. The multi-purpose venue  features flexible capacity that can expand to up to 83,000 seats; a retractable roof structure inspired by the oculus in the ancient Rome Pantheon; views of the Atlanta skyline; a 360-degree HD video halo board that, at nearly six stories tall and 1,100 linear feet in diameter, is  the largest in the NFL and the world; an exterior fan plaza that provides fans with pre- and post-game entertainment; and a host of bars, restaurants and unique gathering destinations   offering fans an unparalleled  game day experience.  Mercedes-Benz Stadium is part of AMB Sports & Entertainment, which also includes the Atlanta Falcons and Atlanta United.

Atlanta United

Atlanta United joined Major League Soccer in 2017 and won the 2018 MLS Cup in just its second season of existence, the earliest an expansion team has won the title since 1998. During its inaugural season, Atlanta became just the fourth team in league history to qualify for MLS Cup Playoffs in its first year. The club has set multiple league records including season tickets sales (36,000-plus), single-game attendance (72,243), single-season average (53,002) and total home attendance (901,033). Owned by one of the city’s most influential businessmen and philanthropists, Arthur M. Blank, and led by club President Darren Eales, Atlanta United plays its home matches at Mercedes-Benz Stadium. For more information about Atlanta United, including how to purchase season tickets, visit: www.atlutd.com, and follow @ATLUTD.

Who we are 

We use our core values as a compass to guide our decisions because they are our North Star.  If we live our core values daily, we know everything else will take care of itself.  We enjoy a culture rooted in giving back to others through our time, talents, labor, and financial commitment.  We are successful when we collaborate with and value each other like family, maintain a hunger to delight guests and continuously innovate, listen closely for even the smallest need for improvement, stand up for convictions, and genuinely own our responsibilities as if our name is on the outside of the building.

Our Ideal Candidates

Actively Listen – Take an active role in listening by being present in the moment, using healthy body language, and ensuring joint understanding.  When we read between the lines and hear what others are saying and what they are not saying, we encounter amazing opportunities to go the extra mile in serving them. 


Collaborate – Realize that we are better together than we are alone.  We achieve much better results when others have the opportunity to add their diverse perspectives.  Be open to feedback and actively seek input from a variety of people at varying levels because the best ideas come from those who are closest to those we serve.

Engage in Servant Leadership – Put others ahead of yourself even when it’s difficult.  Find opportunities to lead by example in the way you pitch in and help others.  Giving back to others is at the heart of what we do. 

Build Relationships – Cultivate trust in relationships by showing respect and sensitivity.  Invest time in helping others to continuously improve by listening to their ideas and helping them to continuously improve. 

Own Results – Own issues you encounter even when they are outside of your area of responsibility by taking action or seeking out the needed resolution. You are empowered and expected to take risks aimed at exceeding the expectations of our guests.  Take advantage of this rare opportunity by utilizing available resources.     

Position Summary

This position leads operations and merchandise management for the retail department for the Mercedes-Benz Stadium, Atlanta Falcons and Atlanta United. The retail businesses include but are not limited to online, Atlantic Station and Mercedes-Benz Stadium stores.

Roles and Responsibilities

Product Development & Buying

  • Strong product sense — ability to identify trends and anticipate fan demand
  • Deep analytical skills, including sales reporting, forecasting, and inventory management
  • Ability to create and manage Open-to-Buy (OTB) budgets, ensuring optimal inventory levels and alignment with sales targets while driving overall volume
  • Build annual timelines and calendars for custom collections with ability to map out 2 years in advance
  • Forecast demand and manage replenishment to support sales peaks and seasonality
  • Lead merchandising strategy across all locations, including regular site visits, merchandising plans and floor set plans
  • Develop seasonal merchandise assortments aligned with brand strategy, fan insights, and sales goals
  • Ensure financial goals are met: revenue, sell-through, turn, GM% and markdown strategy
  • Conduct market, trend, and competitor analysis to inform product selection and pricing strategies
  • Present recommendations to leadership for product, pricing, and assortment improvements
  • Proficiency in retail systems (e.g., ERP, PLM, POS, Excel, Mondays.com, analytics platforms)
  • Advanced Excel skills (VLOOKUP, pivot tables, budget reconciliation)
  • Ability to evaluate pricing strategies and margin improvement opportunities
  • Clear communication skills with ability to present findings to executives
  • Strong cross-functional collaboration with Marketing, Creative, Warehouse, and Retail Ops
  • Build seasonal production schedules and recurring inventory planning
  • Lead cross-functional meetings to align creative, marketing, retail, and operations
  • Source merchandise across multiple licensees to expand seasonal and evergreen assortments
  • Oversee stadium giveaway programs and major sponsorship merchandising
  • Lead retail operations for 3rd party events (concerts, high-traffic stadium events)
  • Create post-event recaps and operational reviews

Collection Management & Sales Reporting

  • Attend product launch meetings and support monthly retail reporting, including preparation of launch documents for both the Atlanta Falcons and Atlanta United.
  • Track product timelines and shipping status; adjust PO start/cancel dates as needed
  • Develop launch plans including unit distribution, timelines, and campaign strategy for distribution to Fanatics
  • Lead execution of league retail initiatives in alignment with NFL & MLS guidelines
  • Train store teams on product features, campaign priorities, and visual standards
  • Maintain strong communication and relationships with league partners, vendors, and licensees
  • Partner with Marketing, Creative, and Retail Operations to plan product launch moments
  • Report sales performance across launch milestones
  • Conduct year-over-year collection sell-through analysis
  • Oversee purchase order creation and receipt with Fanatics and licensees
  • Analyze sales by location and product category to identify top performers
  • Create comprehensive recaps covering marketing, social, digital and sales performance
  • Plan and manage monthly and holiday promotional activations
  • Time-management and organization skills to handle multiple launches and timelines simultaneously
  • Oversee in-store merchandising refreshes and signage rollout.
  • Track key e-commerce KPIs through retail and affiliate links
  • Work with data analytics team on ad hoc retail reporting as needed
  • Grow vendor partnerships supporting corporate retail programs

Retail Marketing & Project Management

  • Work cross-functionally to coordinate season ticket member merchandise programs
  • Partner with marketing and sponsorship teams to execute player appearances and events
  • Manage in-store signage and maintain up-to-date promotional merchandising
  • Maintain workflows, timelines, and priorities using Monday.com boards
  • Manage Falcons and Atlanta United retail initiative calendars for venue and eComm
  • Monitor and reconcile open vendor orders for departmental orders
  • Manage large-scale departmental orders throughout the Blank Family of Businesses
  • Coordinate order deliveries, freight tracking, and sample management for both clubs
  • Improve delivery accuracy through enhanced communication workflows with stadium operations
  • Project manage 3rd party events including event logistics and event operations
  • Align club retail launches with NFL & MLS Store platform rollout
  • Lead MLS Licensee Portal management and seasonal submissions
  • Participate in NFL & MLS Consumer Products Summit and league retail forums
  • Identify new product and licensing opportunities and align with Fanatics

Qualifications and Education Requirements

  • Bachelor’s degree in Business, Merchandising, Supply Chain, Marketing, or related field
  • A minimum of 5 to 8 years buying, merchandise planning and retail operations experience (sports, fashion, or consumer goods preferred)
  • Experience working with licensed product programs and sports retail operations (e.g., NFL, MLS, NBA, NCAA) is a plus
  • Proven track record of managing seasonal buying cycles and vendor negotiations
  • Must be able to work select nights and weekend Atlanta Falcons games, Atlanta United matches and 3rd party Mercedes-Benz stadium events

Required Skills

  • Strong organizational and computer skills required
  • Flexible and a team player
  • Proficient in Microsoft Office (Excel, PowerPoint & Word)
  • Excellent verbal and written communication skills
  • Ability to multi-task, problem solve effectively and handle stressful and difficult situations
  • Ability to lift 25 lbs on and occasional basis
  • Flexibility to work extended hours, weekends, nights as dictated by the business
  • Must be assertive and eager to grow in an extremely fast paced organization

Other Duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.