Line of Service

Advisory

Industry/Sector

Not Applicable

Specialism

Data, Analytics & AI

Management Level

Senior Associate

Job Description & Summary

At PwC, our people in data and analytics focus on leveraging data to drive insights and make informed business decisions. They utilise advanced analytics techniques to help clients optimise their operations and achieve their strategic goals.

In data analysis at PwC, you will focus on utilising advanced analytical techniques to extract insights from large datasets and drive data-driven decision-making. You will leverage skills in data manipulation, visualisation, and statistical modelling to support clients in solving complex business problems.

Why PWC

At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more about us.

At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations.

Job Description & Summary: Adobe Analytics Implementation

Responsibilities:

· Adobe Analytics implementation experience across the lifecycle. · Hands-on experience in implementing 3rd party or Marketing pixels such as Google tag, Facebook Pixel, LinkedIn tags etc.. with both Client Side and Server-Side approaches · Person should be very well versed with Adobe Launch. · Excellent JavaScript experience in coding and troubleshooting the analytics implementation. · Create and maintain Adobe Analytics JavaScript tags and plugins. · Convert scope and requirements to Solution Design Reference (SDR) document · Be able to convert SDR to exact JS code and Data layer properties to be added on page load or for user actions on page · Good understanding of Optimization / Testing Tools Experience like Adobe Target etc. · Thorough knowledge of Admin Configuration in Adobe Analytics · Collaboration with various business stakeholders in scoping out analytics implementation for new initiatives · Hands-on experience with one or more debugging tools like Chrome Debugger tools, Charles · Good understanding on Reporting and Analytics concepts

Mandatory skill sets:

· Adobe Target / Adobe Launch · Adobe Analytics · Tag Management · Javascript · CSS · HTML

Preferred skill sets:

· A/B testing · Admin configuration

Years of experience

required:

3-7 Years

Education qualification:

BE/B.Tech/MBA/MCA/Mtech/MSC/BSC

Education (if blank, degree and/or field of study not specified)

Degrees/Field of Study required: Bachelor of Engineering, MBA (Master of Business Administration), Bachelor of Technology

Degrees/Field of Study preferred:

Certifications (if blank, certifications not specified)

Required Skills

Adobe XD

Optional Skills

Accepting Feedback, Accepting Feedback, Active Listening, Algorithm Development, Alteryx (Automation Platform), Analytical Thinking, Analytic Research, Big Data, Business Data Analytics, Communication, Complex Data Analysis, Conducting Research, Creativity, Customer Analysis, Customer Needs Analysis, Dashboard Creation, Data Analysis, Data Analysis Software, Data Collection, Data-Driven Insights, Data Integration, Data Integrity, Data Mining, Data Modeling, Data Pipeline {+ 38 more}

Desired Languages (If blank, desired languages not specified)

Travel Requirements

Not Specified

Available for Work Visa Sponsorship?

Government Clearance Required?

Job Posting End Date

IN_Senior Associate_Adobe Analytics Implementation Analyst_D&A_Advisory_Kolkata