Digital Product Manager, Content AI and Automation

Job Description

Current work authorization for Canada is required for all openings.

You will be working on a Hybrid office schedule as part of Fidelity’s dynamic working arrangement.

At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years.  We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients.  As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future. 

Working with us means you’ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You’ll have a wide range of opportunities to grow and develop your career in an inclusive environment where you’ll feel valued and supported to be your best - both personally and professionally.

How You’ll Make an Impact 

The Digital Product Manager, Content Supply Chain ensures that content and workflow technology products deliver business results, accelerate time-to-market, improve reporting, and optimize processes across marketing, advertising, and digital campaigns. This role supports the technology roadmap from planning through production, delivery, and analysis—evolving platforms to meet changing needs, identifying automation opportunities, supporting AI pilots, and maintaining roadmap accuracy.

1. Manage and Optimize Content & Workflow Processes

• Streamline work intake, prioritization, scoping, and governance to improve efficiency and timeliness.
• Identify opportunities to automate content lifecycle processes (creation, distribution, performance analysis).
• Monitor performance metrics and recommend improvements for workflow efficiency.
• Maintain a backlog of enhancements for the content supply chain technology roadmap.
• Act as a subject matter contributor for content and workflow processes.

2. Drive Innovation in Content & Workflow Technologies

• Foster a culture of experimentation; scale successful pilots to improve efficiency.
• Implement and integrate technology enhancements across the content supply chain (creation, asset management, workflow, distribution, analytics).
• Ensure seamless integration for scalability and content velocity.
• Own strategy and implementation for internal/external content and workflow tools, including vendor coordination.
• Create technical documentation (integration points, data flows, risk controls).
• Manage risk and control assessments for content and workflow technologies.

3. Support Strategy and Roadmap Execution

• Contribute to the content supply chain roadmap from planning through delivery and analysis.
• Act as a contributor and occasional lead in exploring generative AI for content and workflow optimization.
• Participate in monthly scrum meetings, providing updates on backlog items and roadmap refinements.
• Help build and maintain an annual scorecard for content and workflow technologies.
• Collaborate with Data Analytics to measure workflow effectiveness and provide actionable reporting.
• Foster cross-functional collaboration with IS, Data Analytics, Digital Marketing, and other teams.
• Ensure compliance with security and privacy standards; escalate issues as needed.

Skills and Knowledge

• Strong critical thinking and problem-solving skills.
• Product owner mindset (Agile/Scrum), focused on business goals and outcomes.
• Excellent communication and leadership skills, written and verbal.
• Enthusiasm for technology, generative AI, and automation; ability to balance vision with execution.
• Ability to analyze data, identify trends, and summarize insights for decision-making.
• Detail-oriented, able to work under pressure and manage multiple priorities.
• Self-starter and fast learner; works independently and collaboratively.
• Ability to drive consensus among stakeholders and present vision effectively.

Job-Related Experience

• Minimum 3 plus years of relevant experience
• Experience managing or supporting marketing workflows (Adobe Workfront preferred).
• Familiarity with Workfront Fusion and content planning, production, and delivery processes.
• Exposure to digital asset management tools (Adobe Experience Manager Assets).
• Experience collaborating with creative, design, or marketing teams.
• Interest in automation, AI, and generative AI; ability to support and lead pilots.
• Understanding of Agile concepts (Scrum, Kanban, Lean).
• Experience maintaining documentation, supporting test plans, and contributing to risk management.

Nice to Have:

• Certifications (Adobe Workfront, Adobe Experience Manager).
• Background in financial services or digital marketing agency environments.

Education

• Minimum: Bachelor’s degree or equivalent experience
• Preferred: Degree in Marketing, Business, Math, IT, or Engineering.

Licenses/Certifications:

• Nice to Have: Certified Scrum Product Owner (CSPO).

Some of the ways we’ll help you feel valued and supported as part of our team: 

• Flexible working arrangements - 100% remote, hybrid, and in office options 
• Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you 
• Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, that include up to $5000 annually for mental health services and therapy 
• Parental leave top-up to 100% of your salary for a period of 25 weeks 
• Up to $650 for home office equipment 
• Generous time off policy, including 2 paid days annually to volunteer at a charity of your choice 
• Diversity and inclusion programs, including an active network of Employee Resource Groups 
• Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation 
• We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canada’s Top 100 employers for the last five years.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground.

Accommodation during the application process

Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at FidelityCanadaStaffing@fidelity.ca.

No telephone inquiries or agencies please. We thank all applicants for their interest, please be advised that only those selected for an interview will be contacted.

Why Work at Fidelity?

We are proud to be recipients of the following:

Awards

•    Canada's Top 100 Employers 
o    Greater Toronto's Top Employers 
o    Canada's Top Family-Friendly Employers 
o    Canada's Top Employers for Young People 
  
•    Great Place To Work® Certified 
o    Best Workplaces for Inclusion 
o    Best Workplaces for Mental Wellness 
o    Best Workplaces for Today's Youth 
o    Best Workplaces for Women 
o    Best Workplaces in Financial Services & Insurance 
o    Best Workplaces in Ontario 
o    Best Workplaces with Most Trusted Executive Teams 

•    LinkedIn Top Companies in Canada
  
•    Human Resource Director (HRD) - Best Place To Work 
o    HRD - 5-Star Benefit Program 
o    HRD - 5-Star Diversity & Inclusion Employer 

Designations
•    Canadian Compassionate Companies – Certified 
•    Benefits Canada's Workplace Benefits Award - Future of Work Strategy 
•    TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting 
•    Canadian HR Reporter's Most Innovative HR Team