Associate Director, Marketing Operations

About the Role:

Grade Level (for internal use):

12

The Team: 

Our Marketing Operations & Analytics team is dedicated to driving marketing performance and operational excellence across our global marketing team by driving campaign effectiveness, optimizing processes, leveraging technology, and delivering actionable insights. We value a global mindset, encouraging diverse perspectives and a culture of continuous improvement and cross-functional collaboration.

What You'll Do:

In a high-impact and high-visibility role as a part of the marketing operations team, you will be responsible for leading our team of marketing automation specialists, manage our email marketing programs, MarTech stack implementations, and process optimizations across the global marketing organization.

Key Responsibilities

Marketing Systems & Automation

• Own and optimize Marketo Engage: including program creation and best practices, audience segmentation, operational programs for lead scoring, lifecycle, and data cleansing automations, and managing our email marketing calendar.
• Leverage AI and automation tools to enhance campaign effectiveness, personalization, and team productivity
• Manage integrations of Marketo Engage with Salesforce and other marketing technologies

Campaign Execution & Optimization

• Build and maintain multi-touch email nurture programs and lifecycle campaigns across personas and funnel stages
• Define and enforce campaign operations standards (e.g., UTM structure, naming conventions, segmentation strategies)
• Collaborate within the marketing team to support seamless campaign execution

Data Governance & Insights

• Manage marketing data hygiene and alignment with data management teams in Marketing and Revenue Operations
• Create operational dashboards and reports to monitor Marketo Engage integrations and system health

Cross-Functional Collaboration

• Partner closely with the rest of the Marketing Operations team, Marketing and Revenue Operations on marketing-sourced pipeline reporting, lead flow governance, and system alignment

What We’re Looking For:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 8+ years in marketing operations, marketing automation, and email marketing.
• Expertise with Marketo Engage and Salesforce systems. (Certifications preferred)
• Strong understanding of marketing data governance and privacy laws.
• Excellent written and verbal communication skills.
• Demonstrated ability to collaborate effectively across global teams. Experience with leading a team.
• Strong organizational skills to manage multiple campaigns and deadlines effectively.

About S&P Global Market Intelligence

At S&P Global Market Intelligence, a division of S&P Global we understand the importance of accurate, deep and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction.

For more information, visit www.spglobal.com/marketintelligence.

What’s In It For You?

Our Purpose:

Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world.

Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.

Our People:

We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.

From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.

Our Values:
 

Integrity, Discovery, Partnership

At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.

Benefits:

We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.

Our benefits include: 

• Health & Wellness: Health care coverage designed for the mind and body.

• Flexible Downtime: Generous time off helps keep you energized for your time on.

• Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.

• Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.

• Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.

• Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.

For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries

Global Hiring and Opportunity at S&P Global:

At S&P Global, we are committed to fostering a connected and engaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets.

Recruitment Fraud Alert:

If you receive an email from a spglobalind.com domain or any other regionally based domains, it is a scam and should be reported to reportfraud@spglobal.com. S&P Global never requires any candidate to pay money for job applications, interviews, offer letters, “pre-employment training” or for equipment/delivery of equipment. Stay informed and protect yourself from recruitment fraud by reviewing our guidelines, fraudulent domains, and how to report suspicious activity here.

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