Senior Marketing Specialist

Hybrid: 2x/week

Overview: The Senior Marketing Specialist will assist the MediaAlpha Head of Marketing by supporting the development of sales enablement and marketing materials through project management and creative development, planning of internal and external-facing events, execution of company swag, and sending partner-facing emails through our customer marketing platform. 

This position presents an opportunity to make a meaningful impact on the MediaAlpha business by expanding the marketing team's scope to support sales initiatives and drive business growth. The Marketing Coordinator will play a key role in driving client engagement and strengthening the MediaAlpha brand within the agent market.

Key Responsibilities:

1. Marketing Collateral Development:
• Develop, update, and maintain sales enablement materials, including website content, PowerPoint presentations, one-sheets, case studies, white papers, and other client-facing content, ensuring consistency in messaging and branding.
• Collaborate with business-facing teams, People Operations, and Design. 
• Conduct both casual and formal research and gather data to support the creation of compelling marketing materials.
2. Client Email Communications:
• Create and send marketing emails to partners and clients through a customer marketing platform.
• Collaborate with teams to draft the communications, gain alignment, and execute the emails.
• Analyze email performance metrics and suggest optimizations to improve engagement.
3. Event & Conference Support:
• Provide marketing support for relevant industry events and conferences.
• Provide branding, swag, or any sponsorship materials.
• Collaborate with teams to deliver sales enablement materials required.
• Provide marketing support for team member events.
4. Cross-Team Collaboration & Administrative Support:
• Work closely with the sales team to align marketing efforts with sales initiatives.
• Assist in tracking marketing performance and compiling reports on key metrics.
• Provide critical support and serve as a point of contact

Swag Execution:

• Execute swag needs based on an identified strategy for team members, partner events, investor relations, etc. 

Skills:

• 3+ years of experience in marketing, sales enablement, or a related role.
• Proficient at using PowerPoint with the ability to put together creative executions. 
• Proficient at Excel/ Google Sheets
• Excellent attention to detail with the ability to project manage with some oversight.
• Experience in HubSpot or similar customer marketing automation platforms is a plus.
• Strong writing and communication skills with an eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience in event planning and coordination is a plus.
• Collaborative mindset with a proactive and self-starting approach.

 

Compensation & Benefits

We are excited to offer a competitive base pay range of $64,000 to $110,000 per year for this position, based on experience and qualifications. But that's not all - as a valued member of our team, you will also have access to an array of top-notch benefits, including:

• Annual bonus program and participation in our Restricted Stock Unit program
• 100% Employer-paid health, dental, and vision insurance for you, your dependents, and spouse or registered domestic partner
• 100% Employer paid long term disability, and life insurance
• 401(k) retirement plan with matching contributions to help you plan for your future
• Open Paid Time Off policy with a birthday day off and 11 holidays 
• Professional development reimbursement
• Cell Phone, Wellness, and Internet expense reimbursement, along with a subscription to the Calm App
• 100% fully paid parental leave for team members up to 22 weeks for the primary caregiver and 12 weeks for the secondary caregiver 
• Dog-friendly offices (LA and AZ) along with a $300 pet adoption reimbursement